Radio Jingle

This is my Radio Jingle:

1.  What is a radio Ident / Stinger

This is basically the radio's identity. Online it says:

"Station identification (ident or channel ID) is the practice of radio or television stations or networks identifying themselves on air, typically by means of a call sign or brand name (sometimes known, particularly in the United States, as a "sounder" or "stinger", more generally as a station or network ID)."

2.  How did you make your Stinger in the Studio?

Audition was the software I used to make my Stinger. I learnt how to use the equipment, eg how to record, delete, edit etc. I chose a song I liked that would go along side my speech. I recorded the song very quietly whilst I spoke then I turned the music up and played the music for 10 seconds or so before I stopped recording. You couldn't hear me very well so I edited the recording to make the whole recording louder. I did this by stretching the recording upwards and downwards. Stretching my recording longways will make my recording longer and slower.

3.  What was special about the music that you used for your Stinger?

The music was Royalty free. This means the copy right laws don't apply because you have paid to use that song. The music I used was upbeat and is a similar song you would expect to find on "Live at the Block".

Music based Programming- Classic Hits

https://docs.google.com/presentation/d/14kI4M9ZBgYtVtmXvbjs64r8fTD8UvWr3dbwVQdJOUMM/edit

I learnt a lot from Classic Hits as its not my target audience so I wasn't sure what type of music their would be. I learnt that classic hits are top songs from the past. The sort of people that would normally listen to this type of music is generally people who were born around the same time the music came out. For example if you tuned in and heard a Beatles song, people tuned in would know who they are as they were popular in their time.
I also learnt the meaning of "hammocking" and a "segue".

Hammocking: Solid hits either side of new music.
A Segue: song follow on from each other. Eg one song starts as another finished, combined.

Music Based Programming- Chart Music

https://docs.google.com/presentation/d/1wfCVbQE9-TDScGQk2-DlkRpSfTAAlQa6RvPyGnCoXrs/edit

I liked learning about this style of music as its the same style I listen to. I picked up on how people have to choose when to play songs, especially new songs, based on the time of day, the last songs played and the release date of the song. You cant play too many new song in a small space of time because people like what they know and if they don't know songs from that station ,they tune off. If you repeat the same song too much, again the listener will get bored of the song and tune off.

I also learnt the meaning of a segue and hammocking.

Smooth FM Radio

Radio Questions

1) Name: Smooth FM


2) Station Format: Soft adult contemporary


3) Target Audience: over 40’s


4) Genre: 1970’s classical eg Andy Williams, Lionel Richie etc


5) Programmes played: mainly interviews and news reports such as “Mark Goodier interviews Roger Moore”

6) What types of features: Interviews and news reports.

Radio Questions

1) What is "Music Programming for Radio"?
Music programming is when you choose your own music and program it in a certain order eg music is selected with a target audience in mind.

2) What is a stations "Music Format"?
Every station has a Music format, the stations have to choose songs ONLY in their format. For example if the station is rock, the station can only play rock music.

3) 2 Examples of of radio stations, the format and an example of 2 tracks:
Radio 1, Contemporary Hit Radio, David Guetta "She wolf" and Example "Say nothing"
Heart, Hot Adult Contemporary, Maroon 5 "Moves like Jagger" and Coldplay "Paradise"

4) What is an "ABC Playlist"?
This is when the playlist is put into 3 groups, AB and C. Group A is played a lot, Group B is played less and group C is played very little.

5) Explain how the choice of music would effect profits of a commercial radio station?
The radio station has a particular format so people who tune in expect to hear that type of music. If they tune in and the music is a different style or there is songs that they don't know, you will loose listeners and therefore loose money.

6) Explain some techniques in music programming to keep the listener interested, with examples.
Stations often play upbeat songs in the morning so their listeners get in a good mood. Stations also play new songs rarely to start off because listeners like songs they know however as the songs get known more, the station moves them up the ABC playlist so they are played more frequently.